Steve Jobs Interview from D8
"When we make products, we make choices. Customers pay us to make these choices. If we succeed, they'll buy them; If we don't, they won't" -Steve Jobs
A very good discussion by Steve Jobs, concerning the vision, structure, strategy, and development process behind Apple Inc. I think this interview is one of the better lights that Steve is displayed in. He tells some facts that are related to Apple's recent controversies and PR fiascos in a supportive perspective.